Friday, April 28, 2017

The Money Is In The Relationship With The List

Mailing List

If you have a little experience in Blogging and have started to build your list, you have no doubt come across the phrase, “The Money Is In The List”.  However, as you will learn, “The Money Is In The Relationship With The List”.  Again the process is pretty straight forward. Build your Blog, drive traffic to that Blog and covert that traffic to sales.

Just like you build relationships with your readers, you need to build the same type of relationship with your list subscribers. I’ve heard it said that if you aren’t converting at 50% with your list, than you need to rethink your strategy, you won’t have that problem if you take time to build a quality list with quality tools and you take the time to pitch or build your relationship with your list.

These are the basics of list building, I can’t really speak from experience as my business model does not necessarily rely on building a list. But I do know that building relationships and working with good tools will make a world of difference.

I thought I would give you some tools to look at with this post. I think I have already covered the Aweber Tool, which is a good one, but has a little bit of a learning curve. From the standpoint of management, Aweber is the ticket, at least for me. But one thing I have noticed is that Aweber is not a clean easy “Sales Funnel” type of tool to use.

List building is not the most glamorous of things to do, so for me, if I can get my hands on a complete set of tools that are straight forward to use, than it is well worth the monthly fee that is charged for such services.

If I can find a service that will let me build fast, clean, and good-looking squeeze pages and then give me the management tools that I need to add, subtract and E-Mail my contacts on that list along with statistics than I’m good to go. Then if they can handle the products that I offer with the same services than I’m really interested. With that said take a look at this site and please leave your comments and let me know what you think.

Here’s the link to “I Media Marketing Tools”.

Comments

  1. Janus says:

    Hi Jeffrey,

    I’m glad I find your blog and also jeffrey-morgan.com.

    I’m interested in posts such as this one about list building. You have some interesting topics here that I will come back here more often to read.

    Janus
    Janus recently posted..10 Simple Content Marketing Ideas To Grow Your Business Online

    • Jeffrey says:

      Hi Janus, thanks for coming by today!

      You’ll find plenty here to help you out with your cyber journey. If you spend some time looking around over at Jeffrey-Morgan.com you will find a whole host of other resources that you may want to look into.

      In the coming months I’ll be releasing some great products for the Blogger right here at Bloggers Market.

  2. Anna says:

    I am always ready to read more about list building. This is one of the topic that however good you are, it is never enough.
    Anna recently posted..dental crown

    • Jeffrey says:

      Hi Anna, thanks for stopping by today!

      Keep this in mind, it is most critical; when you are attempting to build your list you should really focus on your target market. This is essential. If you wind-up with a 50,000 random member list that you built with a coupon offer for toothpaste than you are going to be dealing with 7 kinds of hell when you try to broadcast. You’re going to have problems with your Auto-responder, you’re going to be dealing with server spam filters that shut you down, you’re going to be dealing with your mail being blacklisted and last but not least you’re going to get slapped by Google who will de-index your site in a second ( all the other search engines will then follow suit ) and this is just to name a few of the issues that you will be dealing with …….. all for 37 sales …… please!

      If you build a target list of 4,000 with an opt-in on a small E-book on “Cosmetic Dentistry Today” that you write and give away for free, than when you go to broadcast your offer you should convert at around 30 to 50% for a quailty E-Book that you are trying to sell. Now consider the difference.

      That’s seeing things big and keeping them simple. You don’t need a degree in list building to accomplish this goal.

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