Saturday, January 20, 2018

I Can See The Future … Clearly

I’ve got a major move coming up at the end of this year and I’ve been thinking about all of the elements that I’m putting in place so that I might be able to “live long and prosper”.

I was making a comment the other day to Adrienne Smith about having tunnel vision for this upcoming move and explained that its more like “Funnel Vision” instead of tunnel vision. I’ve got a funnel going into place that will rival the Eiffel Tower in Paris (might have to turn the tower on end). I mean, I’d love to hang-out and swap comments with you guys and attend niche conferences all summer long, but in the long run, I’ve got to make the most of my opportunities.

Burning The Candle At Three Ends

This is not a part-time endeavor for myself, nor do I start my day at 9:00 A.M. and look forward to finishing-up at 5:00 P.M. I’m knocking it down all day …… and night long. I’m one of those that you read about that is determined to succeed. This is not really a conscious decision, if you could see inside the Crystal-Ball, you would see that I really have no other choice. So chance’s are good that I’ll be back here tomorrow.

Pay To Play

What I have learned over the past …. going on three years now, is that you have to focus on earning an income and you must pay for access. This took me a while to understand …. there are a lot of pieces to this Internet Marketing puzzle.

I’ve struggled to earn an income Blogging and no I’m not a Millionaire yet however, I do earn my living Online and I’ve had to pay for access to earn those monies. I guess I was pretty naive, (but believe me when I say I had no other choice) to think that I was going to stand on the shoulders of so many and make a killing in Internet Marketing.

The Way Of The Future

As I consider my move for the coming year I’m confronted with exactly what it is that I wish to stake my future on …… as long as I am paying for that access. And as I look around me, those that are just cleaning-up with “organic traffic” are those that have technical skills to offer the market.

In the words of Howard Hughes ……… this is indeed “The Way Of The Future”!

Providing The Incentive To Your Market – Lesson 32

In the course of focusing in on your marketing plans. Don’t forget that once you have a killer product and landing page with all the bells and whistles, no one will really come unless you provide the “Bread Crumbs”.

The are several ways in which to bring your market to you. For this post we will be looking at the mailing list as

You Have To Design Your Own Ticket – Lesson 31

You’ve been at it now for a while. You should have learned some new skills; Installing WordPress, HTML, PHP, CSS, Working with widgets, advertisements, affiliate links and mailing lists. Now is the time for you to learn some new skills. You need to learn how to build landing pages, squeeze pages, and write sales content and how to work a sales funnel. Time to turn your Blog into a fine tuned machine.

This is going to be tough and I’m afraid that I just don’t have enough space to go into details with these series of posts. I’m basically going to give you the bread crumbs. Which should be more than enough. With a little patience you should be O.K.

Earlier I mentioned that you should start on your own E-Books and projects so that when the time came you would be ready. Hopefully you have taken this advice to heart. Now you need to start the marketing process.

When you start this process do yourself a huge favor by using a sub-domain for your landing, squeeze, and sales pages. This will not cost you anything. Once you have a few bucks coming in and you want to use a dedicated domain name for your products. So if you have a blogging book you will use: bloggingbook.yourwebsitename.com. It’s just that simple and you will not have to pay the $10.00 to $14.00 for a new domain name registration.

Now you are ready to start the design of your landing page. Your landing page will usually display your sales copy for your product. It will also act as your squeeze page.Squeeze pages are landing pages created to solicit opt-in email addresses from prospective purchasers and/or subscribers.

The sales funnel is a way to focus on your sales conversion as you make changes. Start by breaking your sales process down into steps or stages that each visitor who buys from you will pass thru. Increasing the flow at any step will increase your final sales numbers.

If only 8% of visitors who arrive at your website or landing page end up buying. The number of people who buy can be increased in two ways.

1. Increase the number of visitors who arrive to your website or landing page.
2. Make improvements on your website or landing page and increase the percentage of people who buy

Website statistics packages such as Google Analytics allow you to set-up a sales funnel to track this data automatically. This way you can make changes to your website and watch the impact. This allows you to change and refine your website conversion rate over time.