Producing back-end products, as well as launching products is not for the faint of heart. In a perfect world this should be left to professionals, or rather out-sourced. However, unless you yourself understand this process, you will have marginal experiences with outsourcing.
This week we will be looking at the individual pieces to the product launch.
First, I want to again caution you on the fact that I or anyone cannot fully explain this process of “Internet Marketing” within a Blog post or series of Blog posts. As with any endeavor worth undertaking, experience plays a big part in your success. And experience you can’t find in an E-Book or DVD-Boxset, let alone a Blog post.
Once you have a product in mind or completed, you will have to provide a structure from which to work from. By that I mean, you will have to decide how you want to deliver that product to your market and then begin the process of producing materials for its promotion.
I’m going to place this process in a list, as this is an easier way for you to get the picture.
- Product Production
- Bonus/Gifts Production
- Announcement To Your Mailing List
- Announcement To Your Affiliates
- Production Of Artwork For Product
- Production Of Artwork For Affiliates
- Design Of Squeeze Pages
- Design Of Landing Pages
- Work On Ad Campaign
- Construction Of Shopping Cart
- Designs Of Any Up-sells or Cross-sells
- Design Of Launch Functions
- Design of Social Promotion
- Formal Launch
- Customer Service Functions