Last week I started down the road of explaining about back-end products for your Blog. I’m going to follow through with outlining the process this week.
Once you have several hundred souls on-board your mailing list you are now ready to promote your own products. Try to keep this in mind. You want to design at least three (3) products at once and build on that with other ideas. You see, you will not sell everything that you design and build. You will be lucky if you sell $10,000.00 of product with 2 of every 10 products you bring to the market.
If you have three going at the same time you will not be sidetracked with a disappointment or two and then quit. Keeping busy with other designs and builds will keep you from sweating the details of sales by watching those products moment by moment.
Keep in mind that the more you produce the better your odds are of finding a great product and producing a gem with all the experience you have gathered. Your up-sales, cross-sells, and down-sales will be better also. Not to mention that your odds are better at finding a product that sells $100,000.00 dollars worth or even more.
Try to stay away from dead deals like WordPress. While you might be able to sell something of yours that deals with a new twist in themes designs with WordPress, you are more likely to find a more lucrative market with special products like “Scripts Marketing” which is something that you see relatively little about.
One last word of caution …… unless you are a marketing brain, remember this, you ain’t the only game in town. And as far as Internet Marketing goes. It is what it is, much like anything else. You ain’t going to bring anything new to the table. That’s why you see the big names in Internet Marketing working with private clients instead of releasing new products all the time. You can cover your niche only so far and that’s it. You will have nothing else to add really.
I’ll go into this last paragraph in more detail next week.