Squeeze-Pages for the most part are pretty straight forward, after all you are just trying to harvest E-Mail Address. I’ll address the more complex designs that are tied into product launches as we go along here.
Landing-Pages are where all the action takes place for the aggressive Internet Marketer. Managing a Blog’s structure is a real challenge, however that is just one half of the issue …… the other is the landing-page.
Not only is a landing-page complex in its design, there are also multiple parts to a good landing-page system. What makes landing-pages complex, is the need for a captivating design along with compelling copy.
I’m going to list the parts of the landing-page system, yet I really have no way of going into the parts, as they are really an art-form that takes years to master.
My last design took me two weeks of full-time work to complete, yet I have been working for years on perfecting the system. My first system took me months to complete.
Here is my list:
- Squeeze-Page To The Offer
- Downloads Page
- Affiliates Page
- Graphics Page For The Affiliates
Tie in a shopping cart and you are set to go!
When you view the above list you may think to yourself that really the landing-page is the only challenge in the group. However, I can assure you that all parts of the list are a real challenge.
You may say, how can a graphics page be a pain? Just drop your images in and go! Not so fast, you have to design a number of images for use by your affiliates along with “clean code” to go with them. You must then arrange those images in a “pleasing-to-the-eye” way on a beautiful page.
While the landing-page is used to sell the customer, the affiliates page is used to sell the affiliates. If the page is just “functional”, you will run the affiliates off. The affiliates page has to be a knock-out, just like the other pages to the system.