Sunday, February 5, 2012

To Do Or Not To Do – Lesson 25

Last weeks post dealt with making a decision about your Blogging. There is no time limit on making this decision, but there will come a time when you will have to make one. I follow up last week’s post with this one; dealing with the same subject.

It’s said that you will have a clear direction in two years after you start your Blog. I’m not so sure it has to take that long. I think that after one year you should have your bearings. You either know whether you want to continue to Blog or not.

The Blog once established is a great billboard for your business. But it takes enormous energy to maintain. To stay relevant you have to stay current and up on the latest. You have to do a fair amount of research, because I’m not so sure anyone wants to hear you go on about what you alone know about your subject.

Alex Rodriguez is probably the best known baseball player out there, but he does not know everything there is to know about baseball. If you need to know who’s who in the college ranks, you’re more apt to find yourself at ESPN instead of Alex Rodriguez’s website.

There in lies the conundrum. You are so busy running your Blog, that you have no time to run your business. Those that are into Internet Marketing, have no time to run a competitive Blog. There are plenty of people out there that do one or the other full-time and make in nearly impossible for anyone to compete in both at the same time.

As a full-time Blogger, you avenue for income is with the advertisers. I know of power Bloggers who make great money with a vast variety of advertisers. But they are few and far between. There are many more Bloggers who sell their own products, but never really rank high with the power Bloggers. They are too busy designing their products.

Whatever your future direction is, you need to carry these thoughts with you so that you are able to make an informed decision. For yourself as well as your readers.

Bloggers Market – The Archives

Bloggers Market WordPress Install E-Book

I’m finishing up this week with some overdue business. Business that I should have taken care of back in January and here it is June. Reason? Aweber!!! It’s a bear to deal with. And I have just been dreading it and putting it off, because I knew that I was going to have to fight with the software.

I’m going to do a product titled “Aweber Autoresponder Road Map” here it the next month or two. I feel a product to demonstrate how Aweber can work without losing a day trying to figure it all out is something much-needed by all Bloggers. It will focus on “hard coding” as this is the only way to get predictable results.

Any who ……… I have the “Bloggers Market Archives for 2009″ ready for the opt-in. This is the pillar content and is the best of the best and will do the new Blogger worlds of good. It is a quick read, just 8 pages, but plenty of gold to be mined.

Next week I will begin my Pre-Launch of my new E-Book on a quick and dirty install of WordPress. I’m going to be doing some screenshots and posting some pages of the content. So everyone can get a glimpse of what it is I’m trying to teach.

I’ve kinda fallen behind schedule on my “Featured Content Lessons”. I’ll be catching up over the weekend.

And last but not least, I’m still working on “The Bloggers Market Guide To WordPress Installation” which is not necessarily a giant project, it’s just that I am trying to make sure I get everything the way I like it without going on and on with a bunch of nonsense that only a developer can understand. I’m not about to go into the “unexpected parse error” as it relates to your theme footer. I mean how many times are you going to face that type of problem anyway. Google the thing!!! It beats digging through a book for an hour only to find out that it doesn’t answer your question.

Bloggers Market – 30,000 Uniques A Month

Arianna Huffington

I remember when I started out, I thought I would play around with some of the keywords that were popular to see what would happen …….. not much. But one day, I threw in the post title “Arianna Huffington Should Read My Blog” and in a word, ZOOM. I thought “Awstats” was going to blow up.

I’ve got a pre-launch coming up next week and I don’t really have a lot of time, so I thought I would go over to technorati to see what was happening and I just so happened to find a somewhat recent interview with Arianna Huffington. Well she is Number 1 after all, having started with a vision and $100,000.00 of her own money.

One thing that I found interesting is that all the “players” in the Blogging Biz are a lot like print newspapers, except online. Whether it be tech or travel, the giants all have this same format, Arianna Huffington and the Huffington Post included.

I thought it was telling that she spoke of focusing on advertisers and of leaving the subscription model of Blogging behind……… if you want to be successful. As the interviewer stated, “You guys are the big dog” How big ……….. closing in on 30,000 Uniques A Month.

Well………… I guess that’s the yard stick when it comes to Blogs. I just go like a dog all month-long, I have 16 Blogs now, all in super hot niches and I feel like rubber at the end of the month when I find out that all I have after 15 months is 3000 Uniques A Month for the top dog which is Bloggers Market. Close behind is The Europa Files.net

I’m no Huffington Post, however I’m not totally clueless as to what I am trying to accomplish either. And I do have a small staff. With my niche however I will never have 30,000 Uniques A Month, but it’s nice to dream. It’s kinda like wanting to have Ashton Kutcher’s Twitter Followers. I figure at my rate of growth I’ll be arriving in about 300 years! :(